Student Center Murals
Creative Direction · Environmental Design · Mural Design
Monmouth University's Student Center is a gathering place where students come together to eat, study, connect, and collaborate. While the building was full of activity, the physical space lacked the energy and personality of the community inside. Our goal was to bring the Monmouth brand into the environment, creating a more welcoming space that reflected the University's coastal identity and inspired school pride.
We began by introducing Monmouth's brand colors throughout the dining area, painting the architectural slats in shades of blue inspired by our coastal location. From there, we brought illustration into the space through a hand-painted mural designed and executed by Jon Conner, a designer on my team and a talented muralist. His artwork celebrates the many activities, traditions, and experiences that make Monmouth unique.
Our attention then turned to the exterior. The Student Center's large brick facade offered an opportunity to create something bold and distinctly Monmouth. I designed a large-scale mural inspired by a line from the University's alma mater:
“High above the ocean's roar,
The blue Hawks rise to meet the world.”
The mural transformed an otherwise understated exterior into a celebration of Monmouth's identity and spirit. Knowing the building would serve as a backdrop for everyday campus life, student photographs, and prospective student visits, I wanted to create something that students could connect with and feel proud to stand in front of.
Together, these updates brought new personality to the Student Center, extending Monmouth's visual identity beyond traditional marketing materials and into the spaces where the University community comes together.